Difference between revisions of "How to talk to Industry"
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(New page: == How to make contacts? == Main idea: Select companies necessary for the project, identify and exploit interests * Use existing networks with companies * Networking events (like ICT prop...) |
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Main idea: Select companies necessary for the project, identify and exploit interests | Main idea: Select companies necessary for the project, identify and exploit interests | ||
* Use existing networks with companies | * Use existing networks with companies | ||
| − | * Networking events (like ICT proposer’s days) | + | * Networking events (like ICT proposer’s days), Workshops/Exhibitions |
*Asking companies for open problems / challenges ? | *Asking companies for open problems / challenges ? | ||
** Are companies willing to tell you? | ** Are companies willing to tell you? | ||
| + | * Become visible | ||
| + | ** Conferences with industry participation | ||
| + | ** Webpage | ||
| + | ** Be present also in non-scientific media (TV, newspaper) | ||
| + | |||
* Important issues | * Important issues | ||
** Concrete vision about what to give/what is required | ** Concrete vision about what to give/what is required | ||
** Size of the company does matter: SME, big companies | ** Size of the company does matter: SME, big companies | ||
** Location of the company does matter: important for sustainable cooperation | ** Location of the company does matter: important for sustainable cooperation | ||
| − | |||
== How to motivate a partnership? == | == How to motivate a partnership? == | ||
Revision as of 08:25, 14 July 2011
How to make contacts?
Main idea: Select companies necessary for the project, identify and exploit interests
- Use existing networks with companies
- Networking events (like ICT proposer’s days), Workshops/Exhibitions
- Asking companies for open problems / challenges ?
- Are companies willing to tell you?
- Become visible
- Conferences with industry participation
- Webpage
- Be present also in non-scientific media (TV, newspaper)
- Important issues
- Concrete vision about what to give/what is required
- Size of the company does matter: SME, big companies
- Location of the company does matter: important for sustainable cooperation
How to motivate a partnership?
- Improving their products
- Testing some novel approaches
- Use and apply their products – new applications (“killer application”)
- Benefits of funding itself ( getting money ;-) )
- Contacts to future personnel
- Joint publications (?)
- Free advertisement / being in the media (?)
How to communicate with industry partners?
- Different ways to approach partners providing:
- Products, services
- Personnel/knowledge
- Governmental-near with social interest
- “Sell” the vision and explain potential outcome
- Have to identify value for them – possible outcome (profit)
- Be aware of IPRs and “strategic secrets”
- Data sets they don’t want to share
- Classified, crucial information for their business
- Privacy concerns
